Our Mission


  • To value the success of our customers as the dominant development direction of RPAL
  • To bring business value and quality services to our customers through one stop service, innovative products, customized solutions and professional consultation
  • To leverage the combined intelligence of rewrite card technology and multi-application customer relationship management (CRM) system across all retail and service industries
  • To ensure good corporate governance, social responsibility and adherence to best practices as regards to sustainability
  • To adopt environmentally friendly practices in business operations
  • To be a top brand for performance excellence, good to great, delivering quality and adding value